- Friday 03 September / 09h58 (Paris)
| Thursday, September 10, 2009 | 09:21 |
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Company NewsNational Restaurant Association Hails Passage of Bipartisan Travel Promotion Act by U.S. Senate
(Drinks Media Wire). Vote brings marketing campaign for the U.S. as premier travel destination one step closer
The National Restaurant Association today hailed the passage of bipartisan legislation in the U.S. Senate, “The Travel Promotion Act,” S. 1023, which would aggressively promote international travel to the United States. The bill passed late Wednesday on a strong 79-19 vote.
The Travel Promotion Act creates a public-private partnership campaign to market the U.S. as a premier travel destination with the goal of increasing the number of international visitors into the country. Increased international travel to the U.S. would strongly benefit restaurants, as up to 40 percent of annual sales for some segments of the industry are attributable to travelers, with international visitors spending more time and more money per visit than domestic travelers. The need for this initiative is clear: over the last eight years, international travel to the U.S. has been declining while visits to other countries have been increasing.
“The restaurant industry commends the Senate for passing this important legislation,” said Dawn Sweeney, President and CEO of the National Restaurant Association. “Restaurateurs are especially grateful to the bipartisan leaders who achieved passage of this critical initiative, including Sens. Harry Reid, Richard Durbin and John Ensign. We urge leaders in the House of Representatives to move quickly to pass the legislation so the U.S. hospitality industry will have the same strong support provided by other leading nations.”
The National Restaurant Association has long supported legislation to help attract more international visitors and establish the United States as a travel destination. Roughly half of all travelers report that they dine out when they travel, and dining out is the most popular activity planned after tourists arrive at a destination.
Founded in 1919, the National Restaurant Association is the leading business association for the restaurant industry, which is comprised of 945,000 restaurant and foodservice outlets and a workforce of 13 million employees. Together with the National Restaurant Association Educational Foundation, the Association works to lead America’s restaurant industry into a new era of prosperity, prominence, and participation, enhancing the quality of life for all we serve. For more information, visit our Web site at www.restaurant.org.
Contact
| E-mail: media@dineout.org |
| Web: http://www.restaurant.org |
| Company: National Restaurant Association |
| Address: 1200 17th St., NW - 20036 Washington DC |
| Country: UNITED STATES |
| Phone: +1 (202)-973-3677 |
| Fax: +1 (202)-973-3961 |
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