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| Friday, November 06, 2009 | 09:06 |
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Company NewsBridor PURE Baguettine and Fruit Fruit Lattice: Acclaimed "Catering Flavour of the Year 2010"
(Drinks Media Wire). For the fourth year running, Bridor has received "Catering Flavour of the Year" awards - for two new products:
- certified organic PURE Baguettine,
- Mini Fruit Fruit Lattices with two new flavours: Raspberry and Apricot.
Tested by a panel of consumers and professionals in the field, these products won acclaim for both functional and taste qualities. The distinction offers an additional guarantee for hotel and catering professionals, who are anxious to provide their customers with high-quality bread and pastries. 78% of restaurant owners questioned said that they were very favourable to products which are "Recognised Flavours of the Year", and 67% say that this distinction encourages them to try the product*.
Pure by Bridor
From the point of view of professionals, Bridor's organic PURE Baguettine is a bread in line with current trends, ideal for making sandwiches for fast food outlets - as well as for a range of other uses: breakfast, bread to accompany meals, and so on.
Its carefully-designed weight of 140g and ease of use play a large part in this: 10 - 12 minutes' cooking in a traditional oven suffice to produce a bread of remarkable quality! Lastly, it offers the perfect solution for the needs of consumers who are seeking good, healthy, organic products. They are particularly won over by its soft dough, which "melts in the mouth", contrasting with the crispy crust. The Baguettine was also described as "very flavoursome" and is said to be "baker's bread" with an "authentic taste": the number of qualities associated with it promises a fine future for Bridor’s organic PURE Baguettine!
* Source LH2 - June 2006
As for the Mini Fruit Fruit Lattices, these caught the panel's attention with their attractive presentations, the "sophistication" and "lightness" of the "crispy" puff pastry, and the delicious taste of soft, natural, slightly sweet fruit.
From a practical point of view, they offer an original alternative to the traditional yet obligatory croissants for breakfasts and seminar breaks in hotels. The two new flavours, Raspberry and Apricot, complete a range which already included 4 delicious flavours: Apple Tatin, Strawberry, Morello Cherry and Mango.
Winning awards for these new products provides confirmation of Bridor's commitment to providing high-quality frozen baker's breads and pastries, meeting the requirements of professionals and consumers alike.
Bridor organic PURE Baguettine - frozen – 140g
Pre-baked in stone oven
26cm long x 6cm wide
25 units / box
Best before: 6 months
Cooking: 10 - 12 minutes at 210 °C
Raspberry Mini Fruit Fruit Lattice - frozen ready-to-cook, pre-proved and pre-browned - 40g
100 units / box
Best before: 9 months
Cooking: 14 minutes at 175 °C
Apricot Mini Fruit Fruit Lattice - frozen ready-to-cook, pre-proved and pre-browned - 40g
100 units / box
Best before: 9 months
Cooking: 14 minutes at 175 °C
Flavours: strawberry, apple tatin, cherry, raspberry and apricot
◊ Media contact: Laurence Maignan or Maéva Ghandour - tel. +33 (0)2 99 35 01 21
laurence.maignan@bureaudepresseagro.com; maeva@bureaudepresseagro.com
◊ Bridor Marketing Contact: Patrick Eyroi or Leslie Gontard - tel. +33 (0)2 99 00 11 67 - peyroi@le-duff.com; lgonthard@le-duff.com
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Contact
| Name: Patrick Eyroi |
| E-mail: peyroi@le-duff.com |
| Web: http://www.bridor.fr |
| Company: Bridor |
| Address: ZA Olivet - 35530 Servon sur Vilaine |
| Country: FRANCE |
| Phone: +33 (0)2 99 00 11 67 |
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